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Sunday, December 2, 2012

Re: TG Members looking for a new community? - Tactical Gamer

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Source: http://www.tacticalgamer.com/general-discussion/189977-tg-members-looking-new-community.html

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PR Newswire Survey Reveals Content Marketing Trends ...

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BEIJING, Nov. 28, 2012 ? /PRNewswire/ ? PR Newswire has expelled a extensive new news on calm selling and new media adoption in China. The news reveals that many Chinese companies now cruise calm selling a vicious member of their communications strategies, and a biggest hurdles they face are calm prolongation and ROI. The news serve found that new media use will arise neatly in a subsequent 12 months.

The survey, a largest ever hold in China on this topic, was conducted from Aug to Oct 2012 and collected 1,387 questionnaires from marketing, branding and communications personnel, as good as C-suite executives.

(Photo: http://photos.prnewswire.com/prnh/20121128/CN20031 )

Download link: http://misc.prnasia.com/atd/custeventreg.php?event_id=32

Key Findings

95% of companies surveyed cruise calm selling vicious or critical, and trust that a biggest hurdles they face are calm prolongation and ROI. 40% of tip executives (C-suite/business owners) conduct or attend in brand-related calm selling activities.
In a entrance 12 months, companies will significantly boost a magnitude in that they use new media collection for calm marketing. This list of collection includes a widespread Weibo (microblogging) platforms and mobile marketing, as good as multimedia elements such as images and videos. However, a use of blogs is approaching to dump considerably.
57% of companies surveyed allot reduction than RMB500,000 of their bill to calm selling (excluding advertising), while 75% allot not some-more than 50% of their sum corporate communication bill to calm marketing. In a subsequent 12 months, budgets allocated to calm selling by channels such as online media, Weibo and a mobile internet are approaching to arise significantly.
There are vital differences in a border of use of several calm selling collection and channels by companies of opposite forms and sizes opposite opposite industries. As compared to their abroad counterparts, Chinese companies insert a biggest significance to new media channels such as Weibo, online communities and forums, encyclopedias and videos, though significantly reduction significance to amicable networking services.
88% of companies surveyed use news releases as a many common apparatus for calm marketing. 34% percent of companies use news recover placement services supposing by PR agencies and newswires. The infancy of news releases released by companies rivet a new product launch (76%) or a promotional/marketing debate (59%).
85% of companies surveyed have set adult a homepage on amicable media sites or a corporate Weibo account. The series of supporters grew from final year, though not significantly. Companies are training to be some-more picturesque in terms of objectives and expectations surrounding communication by new media.
Companies are profitable some-more courtesy to patron use and to a interactive facilities of famous amicable media. In a past 12 months, 60% of companies pronounced they had practiced or altered their products, services or selling strategies during slightest once as a outcome of comments or feedback from their supporters on amicable media sites, adult 10% from final year.
61% of companies surveyed have not nonetheless used third-party media monitoring services. Comprehensive media and open opinion monitoring (27%), around amicable media and digital mining services charity in-depth industry-wide research of rival intelligence, are some-more adored by companies.

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The full news on China?s Content Marketing Trends is accessible for download in both English and Chinese.

Related story:?

PR Newswire Releases 2011 Study on Social Media Adoption by Companies in China
PR Newswire Releases First-ever Report on a Work-related Use of Social Media by Chinese Journalists in 2010

About PR Newswire

PR Newswire (www.prnasia.com) is a premier tellurian provider of multimedia platforms that capacitate marketers, corporate communicators, sustainability officers, open affairs and financier family officers to precedence calm to rivet with all their pivotal audiences. Having pioneered a blurb news placement attention 58 years ago, PR Newswire currently provides end-to-end solutions to produce, optimize and aim calm ? from abounding media to online video to multimedia ? and afterwards discharge calm and magnitude formula opposite traditional, digital, mobile and amicable channels. Combining a world?s largest multi-channel, multi-cultural calm placement and optimization network with extensive workflow collection and platforms, PR Newswire enables a world?s enterprises to rivet event everywhere it exists. PR Newswire serves tens of thousands of clients from offices in a Americas, Europe, a Middle East, Africa and a Asia-Pacific region, and is a UBM plc company.

PR Newswire China: www.prnasia.com

PR Newswire Global: www.prnewswire.com

For some-more information, greatfully contact: Selina Cui, Senior Marketing Manager, PR Newswire China Tel: +86-10-5953-9598 Email:?marketing@prnasia.com?

SOURCE PR Newswire

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Source: http://youloverandom.com/pr-newswire-survey-reveals-content-marketing-trends-challenges-and-new-2/

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Saturday, December 1, 2012

Specs surface for alleged low-end $99 Nexus 7 tablet

THOUSAND OAKS, California, Nov 29 (Reuters) - With his game markedly better than this time a year ago, tournament host Tiger Woods was happy enough after grinding out a two-under-par 70 in Thursday's opening round of the World Challenge. Though Woods did not strike the ball as well as he did in Wednesday's pro-am competition, he sank several par putts from around 10 feet to remain in contention and ended an overcast day at Sherwood Country Club just three strokes off the lead. ...

Source: http://news.yahoo.com/specs-surface-alleged-low-end-99-nexus-7-214458971.html

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This Redray 4k Cinema Player Looks Like Something Out of Terminator

The much lusted after Redray, which looks like the blu ray player Terminator and Darth Vader would use, can now be pre-ordered for $1450 and will start shipping in December. That's damn expensive but 4K! 4K! 4K! More »

Source: http://feeds.gawker.com/~r/gizmodo/full/~3/_KJ6j0MflTs/this-redray-4k-cinema-player-is-something-out-of-terminator

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Flash Deals Site NoMoreRack Raises $12M, Hits 5.8M Members

Back in July, we caught up with New York-based startup NoMoreRack, a flash sales site that, unlike some of the most popular players in the space, isn't relying on luxury products or fashion to drive traffic. Instead, the young startup offers everyday products at reduced prices -- an average of 70 to 80 percent off everything from consumer electronics to clothing -- in an effort to become the Walmart or Target of deals.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/U6hUyknhqc4/

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News Corp to name Thomson as Publishing Co CEO next week: sources

(Reuters) - News Corp is expected to name Robert Thomson, a close confidant of Chairman and CEO Rupert Murdoch, to lead its new publishing company by the end of next week, according to sources familiar with News Corp's plans.

Thomson is currently managing editor of the Wall Street Journal and editor in chief of its publisher Dow Jones & Co, which News Corp acquired in 2007. Gerard Baker, currently the deputy editor of the Journal, is expected to succeed Thomson, according to these sources.

Murdoch will be relying on his trusted lieutenant to steer the new company - whose main assets apart from Dow Jones include its British and Australian newspapers and HarperCollins book publishing business - at a difficult time. Newspapers in many developed markets are suffering from a severe drop in advertising revenue and circulation is being hit as readers are choosing to get their news on smartphones and tablets.

Among the key decisions Thomson will have to make include what to do about the financially struggling New York Post and whether the new company will go on an acquisition spree for other U.S. newspapers that could come on the market, such as the Los Angeles Times and the Chicago Tribune.

Thomson and Baker were not immediately available for comment. Representatives for Dow Jones and News Corp were also not immediately available.

In June, News Corp said it was separating its publishing and entertainment assets in response to shareholders who had pressed News Corp to get rid of its troubled newspapers business after a phone hacking scandal tainted its British newspapers and forced the company to drop its proposed acquisition of pay-TV group BSkyB.

News Corp is still finalizing the details of other executive appointments within the new company - a decision that could delay the announcement of the appointments of Thomson and Baker, one of the sources said. It wasn't immediately clear whether the role of Dow Jones CEO Lex Fenwick will change in any way.

Murdoch will hold the chairman title at the publishing company after its split from the entertainment side, which will include most of the group's TV and movie studio assets and where he will remain chairman and CEO.

The confirmation of Thomson's long-rumored appointment to CEO of the publishing company appears to have sidelined any plans Murdoch may have had to bring his eldest son, Lachlan, back into the family business fold. News Corp watchers and industry experts had assumed that Murdoch would push hard to recruit Lachlan given his son previously had some success as publisher of the New York Post.

The Australian-born Thomson was appointed to oversee the newsroom of the Journal and Dow Jones Newswires shortly after News Corp's $5.6 billion acquisition of Dow Jones from the Bancroft family in 2007. Thomson was editor of News Corp's Times of London and before that he was at the Financial Times where he led that paper's expansion in the U.S.

He recruited Baker in 2008 from the Times of London where he was heading up its coverage in the U.S.

While the newspaper industry is facing stiff challenges, News Corp has invested in the Wall Street Journal, adding new sections - including one that covers New York and one that focuses on real estate, while other papers have retrenched by slashing pages and frequency of publication. The Journal has risen to become the No. 1 daily newspaper in the U.S. and has broadened out its coverage beyond Wall Street to include more political and general news in an effort to compete with the New York Times.

The splitting of News Corp into two publicly traded companies will likely be completed by the end of June.

New Corp's film and television businesses include the 20th Century Fox film studio, Fox broadcasting network and Fox News channel. The entertainment business, which generated revenues of $24.7 billion in the year ending June 2012, would dwarf the publishing unit, which posted $8.2 billion in revenue.

(Reporting By Jennifer Saba in New York; Editing by Peter Lauria and Martin Howell)

Source: http://news.yahoo.com/news-corp-name-thomson-publishing-co-ceo-next-064149799--sector.html

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